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Creating a campaign

The creation and definition steps of a campaign depend on the type of campaign you want to work with.

There are four types of campaign:
  • An Arbitration campaign defines a list of possible arbitration choices on tasks. The outcome of an Arbitration task is the arbitration choice made by data stewards.
  • A Resolution campaign enables data stewards to cure any anomalies in data records such as invalid or missing values.
  • A Merging campaign enables data stewards to merge several potential duplicated data records into one single master record.
  • A Grouping campaign defines a list of possible arbitration choices for pairs or groups of records. The outcome of a grouping task is the choice made by data stewards on the group of records.
The creation and definition of a campaign consist of four main steps:
  1. General: definition of the campaign metadata.
  2. Roles: definition of the roles in the campaign.
  3. Data model: definition of the data model, the structure of the data to be managed.
  4. Workflow: definition of the workflow controlling the transitioning of tasks from one state to another.

For more information on the creation and definition of each type of campaign, see Defining the Resolution campaign, Defining the Merging campaign, Defining the Grouping campaign or Defining the Arbitration campaign.

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